MARA | Review Analysis – Customer Experience Tracking from Reviews

Customer Experience Tracking from Reviews

Let MARA read all of your customer feedback instead of only reading some of it yourself.

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Known From

What do you want to do?

Consumer products
Shops and locations

Build better products

… by understanding what really matters to consumers.

Innovate faster

… by staying on top of the situation with monthly updates.

Create relevant content

… by seeing what consumers talk about most.

Identify relevant keywords

… by seeing which words consumers actually use to describe things.

Understand regional needs

… by seeing what is important to customers in different areas.

Improve service elements

… by identifying specific problems (e.g. no contactless payment).

Provide best experience

… by satisfying wishes and needs unfulfilled by competitors.

Identify regional trends

… by monitoring topics and their importance over time.

No work for you.

We do everything from gathering the relevant review data to making the results available in our dashboard.

MARA gathers review data

We collect the review data relevant to you. This could be reviews for your and your competitors products or locations.

Automated review analysis

Our algorithms identify the most important attributes from the reviews and how consumers write about them.

Receive category report

You can then see, how you and your competitors are doing. We quantify every market participants attribute performance.

Category tracking

MARA gathers and analyzes new review data every month and you get updates on trends and developments in your categories.

Why us?

There are many reasons why you should use MARA. Here are some of the most important.

Based on academic research

Scientifically sound

We are building on extensive scientific research of our co-founder Tobias. This ensures methodologically sound and high quality results.

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Highly customized

Analyze everythingdetergentlawn mowerssupermarket reviewstooth pastevaccuum cleanerscoffeeonline shop reviews

Our algorithm gets it. MARA detects the product and service attributes relevant in exactly your categories.

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Great people

Working with us is nice

Our team consists of extremely bright and nice people who we are proud to have on board. Come work with them.

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Testimonials

Don’t take our word.

It was amazing how close the product attributes identified by MARA were to what we had previously worked out with our market researchers. And that was without any training data or input from our side.

Karsten Evers, Beiersdorf

Global Data Scientist

MARA provided quick insights in an easy-to-read dashboard which helps us to identify focus areas of future new product developments. It saves us a lot of time and helps to get a deeper understanding of consumer needs.

Alexandra Produnova, Vileda

International Product Manager

MARA stands out by a maximum of customer orientation and solutions that grow with the needs of our customers. MARA’s team always thinks realistically and pragmatically, is always reliable and enjoyable to work with.

Stephan Telschow, GIM

Managing Director

MARA walks the talk. I have always perceived the discussions as being very friendly and open. MARA approached us in a true spirit of partnership and at eye level.

Ümit Özdemir, Beiersdorf

Head of Data & Advanced Analytics

Get MARA now.

You’ll get a report covering at least the last two years of review activity in your category.

from 4,000EUR

BASIC

Data analyzed:
• Your own products’ reviews
•

Category model:
Analysis of up to 20 category-specific product attributes

What you get:
• Your products’ attribute performance
•
•

from 6,500EUR

BENCHMARKING

Data analyzed:
• Your own products’ reviews
• Your competitors’ reviews

Category model:
Analysis of up to 20 category-specific product attributes

What you get:
• Your products’ attribute performance
• Category benchmarking
•

from 8,000EUR

COMPLETE

Data analyzed:
• Your own products’ reviews
• Your competitors’ reviews

Category model:
Analysis of up to 20 category-specific product attributes

What you get:
• Your products’ attribute performance
• Category benchmarking
• Competitive attribute performance

Looking for effortless and actionable insights? Join us.

Get started now

Customer Experience Tracking from Reviews

Known From

What do you want to do?

Build better products

Innovate faster

Create relevant content

Identify relevant keywords

Understand regional needs

Improve service elements

Provide best experience

Identify regional trends

No work for you.

MARA gathers review data

Automated review analysis

Receive category report

Category tracking

Why us?

Based on academic research

Scientifically sound

Highly customized

Analyze everythingdetergentlawn mowerssupermarket reviewstooth pastevaccuum cleanerscoffeeonline shop reviews

Great people

Working with us is nice

Testimonials

Don’t take our word.

Karsten Evers, Beiersdorf

Global Data Scientist

Alexandra Produnova, Vileda

International Product Manager

Stephan Telschow, GIM

Managing Director

Ümit Özdemir, Beiersdorf

Head of Data & Advanced Analytics

Get MARA now.

BASIC

BENCHMARKING

COMPLETE

Looking for effortless and actionable insights? Join us.

Get in Contact

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