The depth of the insights provided by MARA and the insights themselves match those of traditional research methods down to the last detail.
Monika Brehmeier, Miele
Customer and Market Insights
It was amazing how close the product attributes identified by MARA were to what we had previously worked out with our market researchers. And that was without any training data or input from our side.
Karsten Evers, Beiersdorf
Global Data Scientist
With the comprehensive data overview in the MARA Dashboard, Tchibo was able to gain a structured view of the customers’ feedback for different locations.
Digital Strategy Team
MARA provided quick insights in an easy-to-read dashboard which helps us to identify focus areas of future new product developments. It saves us a lot of time and helps to get a deeper understanding of consumer needs.
Alexandra Produnova, Vileda
International Product Manager
MARA stands out by a maximum of customer orientation and solutions that grow with the needs of our customers. MARA’s team always thinks realistically and pragmatically, is always reliable and enjoyable to work with.
Stephan Telschow, GIM
The collaboration was very productive and focused right from the start. The data quality is excellent, and the dashboard helps us a lot in analyzing the huge amounts of review data in a very structured way.
Tobias Dohmann, Miele
Project Lead Customer Experience
MARA walks the talk. I have always perceived the discussions as being very friendly and open. MARA approached us in a true spirit of partnership and at eye level.
Ümit Özdemir, Beiersdorf
Head of Data & Advanced Analytics
Get MARA now.
You’ll get a report covering at least the last two years of review activity in your category.
• Your own products’ reviews •
Category model: Analysis of up to 20 category-specific product attributes
What you get:
• Your products’ attribute performance • •